Pronounced faaaat loy with aaaa sounding like the “o” in pot but you extend the sound out a little and linger on it before you hit the “t.” And the Loy is more like “loey” press here to hear it. Translated literally it means to hit or to strike. For the way it’s commonly used think instead of the way someone might ‘hit’ the books or ‘hit’ the road or ‘strike’ a path. fatloy can mean to just go do it already or to succeed or to pull something off really well or to put an outfit together well. Finally, fatloy also means to EAT IT UP quickly as one puts food down on the table. Life is too short for bad food. Get something yummy today and FATLOY!!!